Press kits prepared by the public relations staff at the major contractors for the Apollo 11 mission provided valuable additional information not found in NASA issued news releases. Reporters and editors from media outlets including television and newspapers had access to such documents from dozens of manufacturers while working on stories about the first lunar landing.
These press kits are beautifully prepared, with stunning artwork and fascinating period photographs.
With most of my time being spent as a marketing speaker, it has taken me fifteen years of collecting to amass what I believe to be the most complete collection of Apollo 11 press kits in the world. I’m always on the hunt for more, so please contact me if you have any.
Now, in honor of the 50th anniversary of the Apollo 11 mission, I’ve digitized my collection to make it available to scholars, marketers, Apollo buffs, and fans of graphic design.
LinkTipp: Apollo 11 Press Kits
Lauter gut aussehende Pressemappen rund um die erste Mondlandung.